Time Tracking for Your Clients
Casey was a virtual assistant who specialized in social media. She enjoyed working for clients but she was hired for a month or two and then let go time after time. After noticing this pattern, Casey reached out to a friend in the virtual assistant industry who had spent years serving clients. This article helps to explain time tracking for your clients. This is critical to your business’s success.
Dana, Casey’s friend, explained that often it’s hard for clients to understand exactly what their service provider is doing. “So, they paid you for ten hours of social media help but they don’t know what they purchased unless you tell them. At the end of the month, it’s hard to validate the money they’re paying since they aren’t sure what happened with it.”
Dana went on to recommend Casey do a few key things to improve her time tracking for clients.
Start with a Regular Report
Every week, send a brief email to your client and let them know what you did. Don’t say something vague like, “I spent three hours on your social media.” That doesn’t give the client an idea of what you were doing.
Instead, provide relevant details. You could say, “I spent one-hour uploading 15 posts to your social media scheduler. Then I researched popular Pinterest group boards. I followed the rules of each board then pinned your latest blog post so you can get more Pinterest traffic. I also updated the branding for your Facebook fan page with the new logo we discussed.”
After you share what you did, include any metrics that might be helpful. For example, you wrote a new blog post that resulted in two big sales for your client. Be sure to mention that in your week’s report.
Keep in mind that the results you measure should match the client’s goal. If the client’s goal is to become a social media influencer, then mention that their new video tweet got 103 RTs and 1.5K views on Instagram. If you’re not clear on what your client’s goal is, you need to talk with them. Figure out what it is they’re looking for and develop a strategy to help them achieve it.
Schedule a Review
As a service provider, you want to make sure that you’re spending your time on projects that matter to your client. It’s smart to request a 15-minute call every month. You and your client can use this time to review what you’ve been doing.
This monthly review ensures that you and your client are working toward the same goal. Your client might see what you’re working on and say, “Yes, do more of that please!” or she might say, “No, I want to change direction on this project.”
Tracking Your Time is Good
It’s not just clients who benefit from your time tracking—you do, too! Even if you’re doing an unpaid internship or bartering with someone, track your time.
Plotting how long it took you to complete a task can be helpful so you know how much time to budget for future projects. For example, tracking your time might reveal it takes you an hour to write a blog post but you always thought you could do it in 30 minutes. Now that you have this information, you can block off a full 60 minutes to write without feeling rushed or frazzled.
Casey took Dana’s advice. She started emailing her clients a weekly report and began getting more repeat jobs. This enabled her to spend less time marketing her business and more time doing what she loved—serving her clients.
Discover the best tools for tracking your time when you download your free workbook!
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The Best Tools for Time Tracking
Time tracking is a great way to ensure that projects stay on track while giving your clients peace of mind. But manually tracking it yourself can be difficult. It’s hard to remember to do it every time you start working on a project leading to inaccurate time estimates.
The solution is simple: stop tracking your time yourself. Instead, use a tool that monitors your time use for you. Then you can simply review it at the end of each day and make sure it’s accurate.
Here are a few of the best apps and software for your time tracking needs…
Account Sight allows you to track time for 5 clients and 5 projects. The great thing about this site is that it integrates with PayPal and QuickBooks. This means that you can easily track your time, invoice your clients, and update your earnings with just a few clicks. There’s both a free version and a paid upgrade that unlocks additional features that you may want to use.
Toggl makes it easy to see where your time is going at a glance. You can color code clients and projects, which turn into colorful charts and graphs. It also integrates with other productivity tools like Asana, Trello, Basecamp, and more.
Toggl has a free version that you can use for as long as you want. If you choose to upgrade, you’ll probably do it for access to the accounting features so you easily invoice clients and track your profits.
And a couple more:
Rescue Time is another app for your time tracking. It works differently than most tools. With Rescue Time, the program tracks what websites and apps you use throughout the day. It then gives you a productivity score each evening.
The cool thing about Rescue Time is that you can set specific activities to be categorized as “productive” or “distracting”. This can be helpful if you’re frequently on Facebook to update a client’s group or page. You can simply set Facebook to “productive” so your daily score is accurate. The app has both a free and a premium option if you want more in-depth tracking.
Trigger is an app that combines the power of time tracking with project management, resulting in robust software that lets you see at a glance what you need to do each day to stay on track with your projects.
Along with time sheets, you can use Trigger for online reports and automated invoices. It also integrates with Freshbooks, Zapier, Basecamp, Slack and more. You can get started with a free account but it’s limited to just 5 projects, so you may need to upgrade to a premium account later on.
Don’t get discouraged if the first app or software doesn’t seem to fit your needs. It can take a few weeks of testing out different apps until you find the one that works best for you and your business.
Find out how to track your time easily when you download your free workbook!
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Evaluating How You Use Your Time
Tracking your time for clients is a good practice for service providers. But don’t stop by just tracking it for clients. You should also be evaluating and tracking time for your own personal use, too. When you do this, you’ll discover important insights about your business that you wouldn’t have seen otherwise.
Here are a few questions you’ll want to ask after you’ve been tracking your time for a week or two…
Where Is My Time Really Going?
You’ve been working on launching your e-course for two months and you’re still nowhere near ready. But when you open up your time tracking app, you can quickly see that you spent 14 hours on Facebook or 9 hours tweaking the design of your website.
It’s easy to procrastinate when you don’t have any form of accountability. But a time tracker forces you to look at how you’ve been spending your time. This isn’t about shaming yourself. It’s about evaluating how you’re spending your time.
Instead, focus on being positive. You might say, “I spent ten hours on Facebook last week. What projects would I like to invest those ten hours into this week?”
Are These Tasks Giving Me a BIG Return?
You had a business coach tell you to make 10 Instagram posts each day and you’ve been following that advice faithfully. But when you stop and look at how you’ve spent this time, ask yourself, “Is this task giving me a BIG return?”
If you aren’t getting a good return on the time you’re investing, consider moving your attention to a project that will grow your business, like launching a course or hosting a webinar.
Do These Tasks Have to Be Done by Me?
Some digital business owners get bogged down in doing non-essential tasks that keep them from their important work. For example, if you’re a best-selling author then your most important work is writing that next book. But instead, you’re spending hours every week managing your Facebook group.
But what if you could outsource your community management? You could still pop in daily to stay connected to the group but you could focus all of your energy on that one thing you do well—writing your book. This is the right way you should be evaluating your time.
Is This Task Draining Me?
As you’re reviewing your time tracking, think about how you feel after you’ve completed each task. Did you feel energized and motivated after filming that Facebook Live broadcast? Did you feel frustrated and drained after working on your sales copy?
Pay special attention to tasks that take your energy. Try to find a way to avoid doing them. For example, you could hire a copywriter to handle your sales page or if your budget is tight, consider bartering with another service provider. Then you’ll both get to work in areas where you shine!
If you want to create more of what you want in your business and your life, tracking your time is important. The more you track your time, the better you’ll be able to manage it.
Find out which tools are the best for tracking your time when you download your free workbook!
Stay tuned for “The Best Tool for Time Tracking” on the next blog post.
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Do you Need a Mentor?
Are you feeling stuck in YOUR business? That’s ok, I think everyone feels stuck at some point. I’ve also felt stuck before in my business growth journey and I can tell you that there were one of the following things involved. Feelings are real, they affect your business because they affect YOU! Read up about what a feeling really is all about in this definition.
Not enough information
If I was inspired to do something, and I didn’t know where to get started, it was an easy way to feel stuck. The good thing is that this didn’t keep me stuck long once I learned to be resourceful – to find answers/solutions. You know that GOOGLE is MY best friend and it should be yours too!
This one is pretty easy to resolve considering there is so much information available at your fingertips, right?
The only challenge is…
Too much information…wha…wha…yes, you heard that right!
Early on in my business journey, I received some great advice from a mentor. She said; “Free information is great to solve simple problems”. “But if you want to really have a transformation – it means investing in a FULL solution/system with someone who already has solved what you want to solve”. Hummhumm…
And to take it a step further – find ONE mentor in that area to avoid the overwhelm of too much advice in the same area. It’s like asking directions from a bunch of different people. You only need one path/blueprint and begin taking action to get there. Don’t let your own personal feelings get in the way of making sound business decisions.
The only thing that will stop you here is…
Fear – yup – it’s a feeling!
Everyone has felt fear at some point, but the only difference is what do you do with it at that moment? You either can shrink to listen to the “False, Evidence, Appearing, Real” or you can face it using tools and techniques. This way the fear is transformed into something helpful or exciting. Imagining the best case scenario (as opposed to imagining the worst-case scenario, which is usually what the fear brings up). Whatever you do, don’t catastrophize because this is the worst thing you can do. There’s nothing worse than beginning with the “fear” and ending with “I quit because I’ll never make it! STOP ALREADY WITH THAT!
If you feel any fear or just plain stuck in your business, I’d like to invite you to help you transform your “stuckness” with me. I offer group mentoring as well as individual mentoring to other Virtual Service Providers (VSP’s). Yup, that is my magical super-power!
Let me help…contact me and let’s set up a chat so you can move forward with your business and get out of being stuck.