Today’s article is about how to start your year on the right foot. We are in a brand new year and sometimes it’s so easy to get off track, especially when you have family obligations during the holidays. And let’s face it, most of us, as business owners need a little downtime during this last quarter of the year. If you’re anything like me, trying to do it all sometimes is a little too much, even for the strongest people in the business world.
All too often we charge in when it would be better to assess where we are first. Especially if you haven’t had time at the end of the year. It can be painful to look back to see our mistakes and shortcomings. And yet, it’s the best way to determine what we need to do to make significant changes in our lives.
Before you prepare to start the new year with loads of new resolutions and goals, take some time to reassess your life in these different areas. It will help you to not be distracted the entire month of January because you will have focus, determination, and a great plan.
Ever wish you had more time for what was genuinely important to you? I get it! So do something about it. Make some changes. The first step is by looking at all the things you’ve taken on that no longer feel important. Consider each committee, sponsorship, extended family, and friend obligations that no longer feel fun.
If they feel like a burden, it’s time to unload them. That may feel challenging. After all, no one wants to let others down. But this is your life, and it’s time to choose you instead of others’ wants. Do you feel me here? It’s for you to decide what’s important to you.
If you wish you had more money but can’t or don’t want to work more to get it, take a careful look at your finances. Quite often, little wants turn into needs. Scan through last year’s bank statements and make a note of any recurring payments. You may wince when you see how much you’ve spent on unnecessary things throughout the year. Having occasional treats for you and your family is okay. But if “shopping therapy” has become a burden, now’s the time to fix it.
Make a list of all the ways you could cut back on without feeling deprived. For example, could you eat out two nights a week instead of four? Is it essential that you shop for clothes every month? So, how much could you save if you took your lunch to work three days a week instead of getting take-out?
Do you find it fun to have four bazillion TV channels? You can’t possibly watch them all! These are just a few ways you can trim expenses, so you can save for things that matter to you instead.
Dreams and Goals
Many people decide that not having enough time or enough money is the reason why they stay in dead-end jobs, don’t pursue their passions, or make real changes in their lives. If that was you and you’ve taken our advice and reevaluated your obligations and finances, those excuses should no longer be holding you back. Am I right?
So, what do you want really? To go back to school and start a new career? Turn your side-hustle or hobby into a business? Purchase and cook homemade, whole foods that support your health and wellness? By choosing to make those two changes in your life, you’ve now opened up a whole new world for yourself.
Grab it, and don’t look back!
Picture yourself happy and content, making more money than you ever did, because you made some decisions about your life that would change your 2022. Isn’t it amazing that doing just one thing could change your life around for the better? No, nothing is easy. But if you want to succeed in life, you will do what is necessary to get there.
One thing I know for sure is if you fail to plan you plan to fail. Don’t let that happen to you!
Contact me using the form below and I’ll help you work on a plan that’s right for you.
Today’s article will teach you 21 different ways to become a better leader. I think you will really enjoy reading this article. It will teach you so many different ways on how to be a better leader. Because if you’re going to be a business owner, you also need to be a great leader. Right?
Being a better leader can be simplified down to ‘always thinking of more ways to listen and help’. It is also about modeling strong, positive leadership through example.
Being a Great Leader
Here are twenty-one ways to up your game as a positive leader.
- Get Out There and Make Connections
The best leaders are insatiable at learning and improving every area of their lives. Part of this involves just getting out there and networking. Talk to peers and competitors, to find out what’s important to them nowadays. Go to conferences and symposiums and talk to experts. Want to ask someone a question? If you are close enough to have their phone number, just phone and ask!
Some of the best leaders are also introverts. It’s tough cold-calling or putting yourself out there if you’re one too—but the successful introvert leaders all say the same thing: You just have to do it. (And that it does get easier!)
Weak leaders shame-and-blame. Strong leaders hone in on specific problems and look for solutions. And they’re especially good at thinking up ‘third alternatives’ or out-of-the-box fixes that far exceed the standard solutions.
Strong leaders not only look for solutions, but they are also the first to take action on them and implement them. Leaders will find out the best people for specific tasks while others are still discussing possibilities. Leaders will fix plumbing leaks, find caterers at the last minute while others are bewailing a cooking disaster, and generally build up a “get-‘er-done” mentality.
And that includes getting it done for your people!
Don’t Be a Weak Leader
Part of being solution-oriented and action-oriented is knowing when to admit you need help when to ask for help – and then doing so! A good leader never hesitates to say, “Can you show me how to do this?” or, “Will you explain this to me, please?”
That’s because a great leader knows his or her own worth but is immune to the ego.
Leaders and excuses don’t go together. A strong leader never hesitates to admit when he or she is wrong about something.
Great leaders are voracious learners. They read books, as well as search the net. They are not afraid to go to the source and ask the experts. They listen to podcasts in their cars; go to seminars and workshops; find out how things work and know exactly who to call on for a myriad of needs or situations.
This type of curiosity is a great habit to develop—and it will keep you ahead of your competition and help you come up with concrete or decisive answers when others are still dithering.
Do Some Research
Effective leaders will take the time to do the research. And if they commission other people to do the research for them, they take the time to go over the results and make sure they understand all implications.
Great leaders never think of themselves as the top of the heap: There is always someone else they admire, follow, model themselves after, or consult. And they’re not afraid to admit it or shout out to their mentors, either.
Think back over your life: Who was your inspiration? Your mentor? If you’ve let them drop by the wayside, use this as a reminder to reconnect and keep up that valuable connection.
Nothing will endear you to your community more than approachability … especially if you protect yourself by making sure you also have clear boundaries around access.
If people feel you are approachable, they also feel that you care about them. You’ll never be the dreaded “tyrant boss” or coach, and by setting times and ways for contact, it ensures that contact occurs in a controlled manner and doesn’t burn you out.
Do you Have Skills?
- Actively Develop Your Communication Skills
Great leaders have great communication skills. They use these to convey visions, inspire people, negotiate a positive way through conflicts, and above all, they are great listeners. But they also actively develop these skills. They know that most people aren’t born with them, and they will go out of their way to acquire the best communications skills they can.
When you use ‘I’ statements within a leadership role, you subconsciously set yourself on a pedestal. Are you focusing on tasks and goals to accomplish, including your team by saying ‘we’ and giving them ownership of the task and goal?
When you do say ‘I’ make sure it’s paired with statements such as appreciation or gratitude statements, or include as many ‘you’ and ‘we’ statements as ‘I’ ones.
Everybody Needs Somebody
- Learn to Read Beyond What’s Spoken
Another top leader super-skill: ‘Reading’ people. This means not just listening to what’s said, but being able to accurately interpret other clues, such as tone, body language, and facial expressions. Effective leaders don’t let such things slipstream over them. They are able to instantly recognize when someone is dubious about something they’re in the middle of agreeing to, or being evasive under expressions of confidence—and get to the heart of the matter in a positive and reassuring way.
- Give Your Team the Right Tools
One of the easiest ways to enable and encourage your team to not only do a great job but enjoy and be inspired by the process is to give them the right tools. Don’t skimp on this: Giving your contractor or team member the pro version of the right tool will increase productivity and speed up the creation process.
And your team members will really appreciate your support.
- Be Aware of Your Own Body Language, Too
Don’t just focus on the body language of the people you are speaking to. Check your own body language, too! Do you look people you are speaking to in the eyes? Are you smiling and focusing on radiating a positive attitude? Are you lethargic, animated—or too animated? Are you practice “open” body language (angling toward your guest, for example, not crossing your arms or legs; or using wide-arm gestures that include the audience and bring them in).
Have you previously even thought of what your own body language says?
Are You Creating the Best Experience?
- Develop an Engaging Speaking Style
Record yourself speaking on more than one occasion; both informally and formally (e.g. when giving a speech or running through a podcast or webinar script). Play these practice runs back and listen.
Do you put yourself to sleep or do you do the opposite, and chatter so fast that you sound like a squirrel after espresso? Do you practice good breathing, so that your voice is resonant, not squeaky or ‘thin’? Are you fall back too frequently on meaningless phrases like ‘basically’? Do you repeat clichés and specific words too often? Are you hemming and hawing and stumbling?
Above all, is your voice real, authentic, clear, and warm?
Analyze your own voice objectively. Listen for all these things, decide where and how you need to improve and do it!
- Make a Habit of Being Goal-Oriented
The best leaders zero in on whatever goal they’re working on and move toward it without distraction.
Learn to cut out tangents and irrelevancies, and focus on your goals, be they huge or small; the ‘big picture’ or a detail. Learn not to allow yourself to be distracted into reactive mode, and get your team members effortlessly back on track.
I AM The BOSS!
- Don’t Be a Boss: Be a Leader!
A boss suffers from pedestal thinking: She thinks of her team members as minions instead of fellow professionals.
A leader doesn’t regard herself as the center of the universe: She shares the spotlight, the problems, and the praise with her team.
She gives credit, not takes it: A leader steps back to let her team shine. A leader helps people grow and is remembered as an inspiration in years to come.
- Be Prepared to Be a Decision Maker and Take Risks
Great leaders do something else that sets them apart from other professionals: After they have done the research, analyzed the facts, and brainstormed with their teams, they:
- Make decisions
- Take risks
This is because they have taught themselves not to fear failure. Great leaders know that sometimes projects or ideas fall short.
But they also know that avoiding decision-making and never taking a chance is the real failure!
- Listen for the ‘Wee Small Voice’
Great leaders are also not afraid to question themselves and their assumptions. They learn to be aware of that niggling inner voice that tells one that something isn’t right; or simply leads to a hint of nervousness or fear.
Experienced leaders question this ‘wee small voice’ immediately on becoming aware of it. They get to the ‘why’ behind the doubt or fear and face it head-on. Then they take action to eliminate potential problems that might have been causing the fear. They never let fear rule them or hide in sabotage.
- Be Proactive—not Reactive
It’s easy—especially when you are an online entrepreneur—to slip into reactive mode, and end up feeling like a chicken running around with its head cut off: Especially when you have many irons in the fire and people depending on you. But be sure to make time for things that matter (like your health and personal life), and be as proactive as you can. Plan things ahead of time. Delegate.
And once you’ve done all that, learn how to let things go.
- Make Time for the Things That Matter
Great leaders do their best to avoid burnout. They know they are human, just like everyone else. And they make sure they recharge their batteries with strong, healthy self-care—and they nurture important personal relationships. You should know that they carry the same respect they show in the workplace back home.
Take Care of Yourself
So, develop a healthy self-care routine:
- Meditate or pray
- Eat as many fresh fruits and vegetables as possible
- Drink at least six glasses of water daily
- Cut down on carbs and alcohol
- Cut down on other bad habits that can sabotage your health (such as smoking, inactivity)
- Be grateful
- Take time to notice all your blessings
- Do something fun
- Focus on your family
- Give back to your local community or charities you believe in
- Read entertaining books and listen to fun podcasts, as well as business ones
- Get a hobby
- Get a good night’s sleep every night
Do even half of the above, and you’ll find yourself more alert, more focused—and you’ll have more fun being the leader you were meant to be!
Did you know that having an online business has lots of advantages for you? Online business owners can save a ton of money on gas, and they don’t have to worry about dressing a certain way for work. All that is needed is to designate work time for your business. They can even take their work with them anywhere they go, as long as an internet connection is available.
But every type of business has its pitfalls, and online businesses are no exception.
One of the biggest challenges that online business owners face is staying on task. The internet is a big place, so to speak, and it is full of distractions. There are forums, chatrooms, and blog conversations to participate in. Then there are friends and family to send instant messages to. And don’t forget about those emails to check! The list goes on and on. And I’m sure you have a big checklist of things to do for your clients as well!
It’s very easy to get sidetracked when you work online. But it is important not to let distractions affect your productivity. Even if you’re not getting paid by the hour, time is still money.
So how do you designate work time for your business? Do you set aside so many hours a day, so many hours a week or do you just play it by ear? This last one gets you nowhere by the way!
Set Hours and Stick to Them
One of the advantages of being your own boss is the ability to set your own hours. This is particularly true when you have an online business because you don’t necessarily have to keep hours that are convenient to your customers. But it is important to actually set working hours instead of just working when the mood strikes you.
During designated work time, avoid using the internet for non-work-related activities as this is essential to your productivity.
Here are some ways you can help yourself do that:
Use one address for personal correspondence and another for business purposes. Set your email program up to automatically check the business one only.
If something pops into your head that you must attend to online, don’t let it interrupt your work. Write it down and take care of it during non-work hours. A good app for that is Keep and you can get that right in your Gmail account.
Write yourself a note reminding yourself that work time is for work only, or put up an “Open” sign. It can serve as a gentle reminder that business is the only thing that should be taking place.
Use Flexibility Wisely
Another great thing about working online is flexibility. If something comes up and you need to attend to it right away, you can drop what you’re doing and attend to it. But it’s crucial to only use that privilege when absolutely necessary.
When you have an unexpected interruption, you lose working hours. If you were working at a regular job, you would have to either take sick or vacation time or lose pay. When you work for yourself, you can make the hours up at a time that is convenient for you. It is, however, important to make them up at some point.
An online business is one of the most convenient and flexible ways to work from home. It also presents more opportunities for distraction than many people imagine.
Online business success requires a lot of discipline, but the rewards are many.
One thing that works really well is to have a daily schedule you can look at to make sure you’re on track for your day. So here’s one you can use to keep you on track.
Today’s article is about conducting target market research. What am I talking about? Market research, that’s what. So what is target market research? Every business should be doing it, but unfortunately, they either aren’t doing it at all or aren’t doing it effectively. Without conducting detailed research about your target market, your business won’t reach its potential and will more than likely meet its demise. Oh oh, you say!
What is Market Research?
In order to tell you HOW to conduct market research, you must know what market research is. In a nutshell, market research is research that you do in order to determine what it is that makes your customers buy. Because for goodness sake, that’s why you’re in business. To make money right?
Here is a great list of things that you can do to conduct market research that will tell you what your customers want and need so that you can make more sales and grow your business. This is YOUR business purpose!
First, find the question or questions you want answers to. Be as specific as possible so that you have the answers you need. Going too broad may not really get to the answers you are really in search of. For instance, if you are thinking of adding a product to your line, is it something your target market is in need or want of? What would they most likely spend on a product or service such as the one you are asking about?
Methods of Research
Take the questions and get your answers by doing the following:
– Conduct a survey of current and potential customers.
– Visit online forums and groups that include members of your market. Remember to build relationships in these groups. Don’t just go to the forums and post your survey or question.
– Interview other business owners in your market.
– Monitor business trends in your market by reading and watching various media outlets.
– Research your competition by being a customer and/or inquiring about their products or services.
– Mail or telephone interviews.
– For those with online businesses, set up a test page revolving around the product or service you are thinking of offering. Give plenty of time to test the page and the traffic and activity of the visitors.
These are only a few of the ways you can conduct research for your target market. The key isn’t what research you do, it’s the fact that you are doing something to learn more about the habits of that market.
By taking the time to find out more about the people you are targeting, you’ll come to realize that knowing those in your market is one of the best things you can do for your business.
If you a struggling with how to figure this out, book a call with me, and let’s work on it together. Book Now
Today’s article is about, you guessed it, do I really need a business plan and why do I need one? Many people who start a business never take the time to write out a business plan. And that is a big mistake in my opinion.
A business plan can greatly increase your chances of success. And I’m assuming that you want your business to be a success, am I right?
The following are some reasons why every business needs to put a business plan into writing.
- It helps to map out your future
If you have decided you are ready to start a business, your first step should be to write out your plans for what you want to do with the business and where you see the business going in the future. You have probably heard the old saying, “If you fail to plan, you plan to fail.” That is very true when it comes to your business. The more planning you do in the beginning, the greater success you will see in the future.
If you decide to take your home business to the next level, a business plan can help you secure financing. A financial institution will want to see, in writing, the reasons that they should loan you money. Simply walking in and telling them why you know you’ll be a success isn’t good enough. However, if you can hand your lender a document that states your business idea, your business goals, a list of steps you plan to take in order to reach your goals, as well as your estimated earnings, you will be seen as a professional and the lender will take you more seriously.
Determines your Action Plan
Your plan will also help you determine your action plan. Your action plan consists of the steps you plan on taking in order to achieve your goals. This is another task that people usually sidestep. Instead of “just kind of knowing” or “having the ideas in your head”, you should take the time to put them on paper. The reason this part of the business plan is so important is that it literally walks you from point A to point B. While your business plan, in general, serves as a map, your action plan is the “turn-by-turn directions.”
Having a business plan to present to your spouse or partner can also help them to realize your business idea is more than just a passing amusement. This can really help you, especially if they are skeptical. They can see that you are serious and will become more helpful and more encouraging. Having the support of your spouse or partner can really motivate you and help you find success. And that’s what you want your business to be, successful!
Need help with planning this out? I would be happy to help you. Book a call with me here – Free Appointment
Creating a one-page business plan is the topic of this article. Many small business owners get overwhelmed when it comes to the necessity of writing their business plans. It doesn’t have to be hard you just need to do it.
Unless you are looking for major financial funding from a bank or other loan institutions, a simple business plan that includes answers to the following questions will be perfect for your small business purposes.
The Simple Business Plan
1. Where am I now with my business?
2. Where do I want to be with my business? If you see your deadlines in front of you as you work your business, you’ll be more likely to meet them. Break this answer down into a timeline to make it easier, using 6 months, 1 year, 5 years, 10 years, or whatever times work for your particular business.
If you are looking for a way to get a bit more detailed with your plan or you foresee needing it to request funding later, you may want to devote more time and attention. You can still easily do this by devoting no more than one page to each section of your business plan.
Creating A Detailed Business Plan
Page 1 – Overview
Include your vision for your company (possibilities), the purpose of creating your company (why you started your business), and the mission of your company (plans for achieving).
Page 2 – Business Information
Here is where you would include information about yourself including name, business name, and entity, address, and phone number.
You’ll also want to summarize your business objectives on this page. List your goals and how you plan to reach them. Including what you’ll do to create a profit and what tools and resources you plan to use to do so.
Page 3 – Market & Customers
Answer the following questions in this section of your plan.
Your target market – Who are they? Where are they? How many?
What do you need to know about them?
Why do they need your service?
Is the market growing?
Give specifics about growth and spending habits. Do as much research on your market as you can and put it in this section, including any barriers or hard to overcome issues.
Page 4 – Competition
Who are your competitors? What makes you different and the same as those competitors? How are you competing with them? With price, quality, etc? How will your market feel about you compared to your competitors?
Page 5 – Marketing
This is a bit like your competition section because you’ll want to discuss how you will market your business products or services. What makes your business unique?
No matter which method you use to create your business plan, be sure you are answering each of the questions to make it efficient for its purpose. Whether it’s for you or someone else, the ultimate goal of a business plan is to keep you on track and focused, and working toward growth.
As your business grows don’t forget to update your plan to grow with it as well.
Need help? I’d love to – Contact Me Here
Why small business owners don’t set goals is the topic of today’s article. There are several reasons why small business owners fail to set goals. It’s a common problem and can adversely affect their businesses.
The following are some of the more common reasons:
By setting goals, if the business owner doesn’t meet them, others may see this as failing. This can be a fear for the owner and could be a big reason why they don’t set goals.
This is one of the biggest reasons why small business owners avoid setting goals; they don’t know how. It’s one thing to list a bunch of desires and another entirely to create a plan that may actually move a company forward.
Just as strong as failing is what happens when a business owner sees success. Are their companies big enough to handle that success? If they set goals, they may have to take on more activities such as hiring and expansion of facilities, etc.
Are You A Small Business Owner That Doesn’t Set Goals?
Here are a few more reasons why:
When you make your goals official, you now have a roadmap that holds you accountable. This means that the expectation is much higher and can put unnecessary pressure on these already busy owners.
It takes time to brainstorm ideas and to create tasks that are associated with the goals. This is time taken away from core business functions. Unless they have employees to take up the slack, many business owners are sole employees and have to manage the day-to-day activities.
- Why Bother? You Are the Only One
This was covered somewhat in the previous paragraph but when you are the only person in your business, why do you have to come up with goals? Many small business owners think they know what needs to get done.
Many smaller business owners are under the impression that they can just wing it, i.e., to go with the flow. The belief is that whatever is going to happen will just happen as if it’s meant to be. Setting up goals is a waste of time for people who feel this way.
While there are business owners who have been successful without setting goals, most struggle with their business. In fact, this could be the single reason why a majority of small businesses won’t last past a couple of years.
So, in conclusion, by having a roadmap, you will be in a much better position to see what is working and what needs help. It sure is better than going back to square one and starting all over again!
Here’s an example of a business roadmap, it’s a screenshot from Product Plan, a resource you might try using for your business.
How to stay motivated with your business goals and why you should. Today’s topic is about staying motivated with your business goals, why you should, and why it’s important to business success. YOURS!!
Setting Your Business Goals
When you set up your business goals, you have an initial surge of motivation. The planning stages are exciting because of what you may accomplish by proceeding with your plan. However, as time passes and other aspects of your job get in the way, you may feel less motivated to make those achievements happen. You begin to make judgments about everything.
Here are some ideas on how to stay motivated:
Keep a written copy of your goals and tasks on your desk. Create a daily task list that you print out and keep near you as you work. Daily tasks are more granular than the task list that supports the goals.
Then you can check them off as you complete them. Make sure those daily tasks are as relevant as possible to the tasks on the master list. It’s understandable that you will have to perform tasks outside of the goals but try to keep those to a minimum.
Think about the benefits of completing the goals for your business. You will be responsible for bringing your business to a new level. Of course, that is dependent on what the goals are. However, even smaller-scaled goals will contribute to the success of your business in some way.
Sometimes, as you work through your goals and tasks, you may find some that are no longer relevant. Perhaps your has changed direction, and some of the previous goals are no longer valid. It is a worthwhile exercise to readjust and create alternative plans or even start from scratch. Speak with your mentor or coach if the changes are major enough.
Tracking Your Goals
Another way to motivate yourself to keep on track with your goals is to imagine what may happen if you don’t complete them. Your business may stagnate, or you may not be getting the recognition you deserve. This can be a great way to ensure that you push forward and complete your goals.
When you and your team complete a task, find ways to reward yourselves. This can be as simple as going out for a celebratory drink after work. Don’t forget to invite your boss, even if he or she wasn’t as involved as the rest of the team. He or she may have been more involved at a higher level than you realize.
Achieving goals often become habit-forming (the good kind) so the more you do it, the higher the chances you will succeed.
How to be grateful while creating your business. It is easy to expect success as if being successful was a right instead of a privilege and a gift. That’s today’s discussion because it’s not a topic that most people think about. Do you?
The problem with expecting to succeed is that, without more, the self-absorption of that expectation can slowly and subtly poison everything around you, including your business. True success is earned and when it arrives it should be, and needs to be, accompanied by a stirring sense of gratitude.
What Is Gratitude?
This gratitude is not simply about being grateful for what you have achieved. It is about being grounded enough in the moment of success to remember and recognize everyone who helped you get to this particular time and place. Without this grounded gratefulness any success is lessened and will, in all likelihood, be fleeting. Now you don’t want that do you?
Are You Obligated?
So how do you repay those how helped you in achieving your goals? Well, obviously, acknowledging those individuals and sharing the benefits of your success with them is a great place to start.
Yet, above and beyond taking care of your nearest and dearest, you also need to “pay it forward” by becoming a mentor and helper to others who are currently on their own journey towards success.
Think about how you can collaborate with someone else in order to further their efforts. See if you can contribute in some way to their projects. This contribution doesn’t have to be monetary.
The Ways You Can Provide Gratitude
Advice and the wisdom of experience are often far more valuable than cold cash.
This gratitude can extend even further. There are people who are currently helping you every day that you may not see as mentors. Your customers are among these people. Without them, success becomes impossible.
Take the time to let them know how important they are. Your vendors are also equally important. Yes, they provide you with materials that you pay them for, but a truly grounded and grateful attitude would also recognize each of them for the critical element they play in your business.
Look outside the box and you’ll see that success is not a solo effort, it’s a team sport. Where is your team? Have you thanked them lately?
Networking and connecting in business are super important. Just as in life, you can’t go it alone. It’s said that none of us are islands, but if we were, each of us would form a vast and interconnected archipelago. Bridges and boats would stream traffic between all these islands and that traffic is largely information. If you cut yourself off from this flow of information, either purposely or by mistake, you do so at your own peril.
Why is it so important to make connections with other business owners? This topic of networking and connecting comes up often so why is it so important?
Here’s one reason why. If you don’t, the island next to you is going to make those connections you’re making and the information they provide and use it to his or her advantage. What are am I even talking about? Let me explain in further detail below.
Why You Should Network
Networking is an essential element of every successful business. It provides you with contacts, leads, clients, partners, suppliers, and much more. It will carry your name and your business reputation farther and more efficiently than most advertising will. Most importantly, it is an endless source of profit, ideas, collaboration, and support.
The IFS and the BUTS
If you are networking, you should do more. If you’re not networking, you need to start. If you don’t network, your business will stagnate and die. But why should I do this you might ask? Aren’t people just going to find me online searching for me? After all, I have a website! Ha…so does everyone else!
When you’re networking you need to keep a couple of important points in mind.
First, every social or professional engagement can provide you with an opportunity to network. There’s often nothing more formal about it than an exchange of information and follow-up connection. Remember, as a business owner you’re always “on the clock”, so to speak. Be ready to take advantage of a potentially lucrative networking situation should the opportunity arise.
Second, when you are networking, treat people naturally, the way you’d want to be treated. Offer no-strings advice. Often solving a problem for free generates more long-term profit than the cost of the advice or service. Also, listen more than you talk. Silence really can be golden when you take the time to hear what another person is saying.
Finally, always remember that honesty is the best policy. Don’t promise something that you cannot produce. Don’t be someone you’re not in order to close a deal. Be yourself and watch those connections grow!
Connections & Business Collaborations
Networking and connecting with other business owners gives you the opportunity to collaborate with others also. You never know what you might teach each other or you might just find someone you can partner up with. Some of the most interesting aspects of your business might be just around the corner. So, remember that when you’re connecting with others.